6. Champions League
The most unique
Ask a
Western football fan where he was on June 6, 2015, and he will find you without
any worry the bar or the sofa in which he was to watch the final of the
Champions League. The competition, which spans a season and opposes the best
clubs of the European championships, is the annual summit of international
football outside the years of the World Cup.
Which plays in his favor
Barcelona,
winner of the 2015 Champions League. REUTERS / Darren Staples
The final of
the competition is the most watched annual event in the world. They were 180
million in front of their TV to see the victory of FC Barcelona against
Juventus Turin (3-1), mainly in Europe since that is where the 77 clubs from 54
countries come from.
The
penetration of competition on other continents is far from anecdotal. Among the
teams qualified in the semi-finals in 2015, there were players of 24 different
nationalities, half of which were not European, including international stars
such as Argentinean Lionel Messi, quadruple Golden Ball, and the Brazilian
Neymar.
What's missing
Its
emotional impact, restricted to fans of the clubs in the running. Even if it
remains a highly commented event, the Champions League is a notch below on
social networks. It boasts more than 500 million interactions on Facebook
during the season (which lasts nearly ten months) but it is pretty thin against
the 3 billion during the Football World Cup (which lasts a month). On a single
event, the final is still far from the Super Bowl, with 76 million interactions
against 265 million for the US final. At the same time, Katy Perry has never
sung at halftime in the Champions League final.
Our opinion
This is an
outstanding achievement for such a geographically focused event.
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